Insights

Better content.
Better decisions.
Better performance.

Every image, title, bullet point and product detail can influence what happens after a shopper clicks. HeroSwipe helps you create, validate and optimize before inefficient content turns into wasted time and ad spend.

Content has to do more than look good

Your listing has to work for shoppers, search engines and AI.

Titles, bullet points, descriptions and product information help shoppers understand your offer - while also helping marketplaces and AI systems understand when your product is relevant.

SEO. GEO. Rufus. Conversion.
One listing now has more jobs to do than ever before.

Explore Hero Content+

up to 20%

more sales with A+ Content

Amazon reports that Basic A+ Content can increase sales by up to 8%, while well-implemented Premium A+ Content can increase sales by up to 20%.

sell.amazon.com

Visuals drive decisions

What shoppers see can determine what they choose.

The question isn't whether visuals matter. It's which visual works best.

61%

of shoppers say product images and videos are the most important product page element when deciding whether to complete a purchase.

56%

of users explored product images as their first action after arriving on a product page.

Manual content doesn't scale

One product is easy. 100 products across five markets isn't.

100 SKUs × 5 markets × titles, bullets, descriptions and A+ adds up to hundreds of pieces of content to create, review and maintain. Then add different languages, keywords, marketplace requirements and continuous optimization.

That's not a writing problem. It's a scaling problem.

Every click has a cost

Getting the click is only half the job.

You're already paying for advertising, traffic and visibility. If your product page doesn't convince the shopper, that investment has less chance to turn into a sale.

More traffic can't fix the wrong content.

One product. Many markets.

Translation isn't optimization.

What works in one market may not work in another. Different languages, search behavior, marketplace requirements and consumer expectations mean content needs to be analyzed and optimized for each market, not simply translated.

One product. Every market. Content built to perform.

AI is changing product discovery

Your content isn't written only for humans anymore.

Search engines, marketplace algorithms and AI shopping assistants increasingly interpret product information to understand, surface and recommend products. SEO gets you found. GEO helps AI understand you. Rufus changes how shoppers discover products on Amazon.

HeroSwipe helps optimize marketplace content for a new generation of product discovery.

The HeroSwipe approach

Generate. Validate. Automate. Scale.

01

Generate

Create marketplace-ready content with AI.

02

Validate

Test images, products and ideas with consumers.

03

Automate

Analyze, optimize and publish without repetitive manual work.

04

Scale

Take what works across products, markets and marketplaces.

From tests to insights

Every test creates more than a winner. It creates data.

HeroSwipe captures consumer preferences, feedback and behavioral data to help understand what people choose and how they make decisions. As more tests are completed, these insights help make future decisions smarter.

Case studies

Real tests. Real people. Real decisions.

See how brands use HeroSwipe to validate products, images, content and ideas before they go to market.

Coming soon

Stop guessing.
Start knowing.

Create better content. Test what works. Scale with confidence. Bring AI, consumer feedback and behavioral data together to make better marketplace decisions.

Join the Launch

Be among the first to turn consumer feedback into better marketplace decisions when HeroSwipe goes live.